Bali As Health Tourism Destination?

As a world tourism destination, Bali is closely related to the image of leisure tourism. Namely a destination that offers natural beauty or strong cultural tourism.

Yet behind that, it turns out that there is another tourism diversification that is rarely known by domestic tourists, namely medical tourism. “Bali has the potential to be developed as a medical tourism destination because it is supported by qualified resources,” said General Manager of the Indonesia Medical Tourism Board, Putu Deddy Suhartawan, when meeting the deputy governor of Bali Tjokorda Oka Artha Ardhana Sukawati or familiarly called Cok Ace, in the office of the Deputy Governor of Bali. Friday November 20th.

Cok Ace when meeting General Manager of the Indonesia Medical Tourism Board, Putu Deddy Suhartawan
Cok Ace when meeting General Manager of the Indonesia Medical Tourism Board, Putu Deddy Suhartawan

According to Deddy, as many as 280 hospitals in Bali have been fully accredited. Meanwhile, 30 hospitals have been internationally accredited. Since the Bali Bombings I and Bali Bombings II until before the Covid-19 pandemic hit, Bali is also said to have continued to improve itself.

Especially in the aspect of health services. So do not be surprised if many foreigners are willing and not hesitant to try medical services while on vacation on the Island of the Gods. The types of health services accessed by tourists vary.

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But the main thing is cosmetic services, ranging from plastic surgery, face implants, face lifts, liposuction to non-invasive ones. “The number can reach 60 patients per month with an income of up to 1.2 billion rupiahs,” he explained.

Beauty clinics in Bali
Beauty clinics in Bali

For this reason, Deddy admitted that he wanted to echo this medical tourism in Bali. Thus, apart from being a cultural tourism destination, Bali is also a place for medical tourism visits. Both for international and domestic.

Responding to this, the Deputy Governor of Bali, Cok Ace said that the potential for health or medical tourism is indeed quite large. Given, health tourism is actually a form of tourism trend that combines aspects of health and entertainment.

In addition, Bali does have tremendous potential as a global health tourism destination, especially in terms of wellness. There are around 3,200 wellness centers in Bali such as traditional herbal medicine centers and spas. However, only a handful have met the standards of health facilities, “he said.

Yoga Barn wellness center in Ubud
Yoga Barn wellness center in Ubud

According to Cok Ace, this is an important note that must be considered in the future if you want to build health tourism in Bali. The main potential of Bali as a health tourism destination lies in the natural beauty of Bali and its strategic position as an exotic tourist destination with a unique culture.

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In addition, the cost of treatment at the Bali health center is more affordable than other countries, especially developed countries. “The only thing that needs to be paid attention to is to further emphasize the actual potential that Bali has but not yet owned by other countries, so that we do not compete fiercely with other countries,” he concluded.

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